Cloverfield (the English title is so monstrous best obviously) comes over the reins of an effective marketing e production-wise into the possession of the television world elf (his are the series Lost or Alias \u200b\u200b ) called JJ Abrams - the idea that his near-fledgling artistic director, Matt Reeves , director of that other TV success Visual inspection of Felicity Abrams name.
And is that a Cloverfield was noticed the letters, which shows the spectator or shamelessly per or not without careful steps to move orchestrated. Little is known about this production, and what was done with filtered will arouse the curiosity and passion of thousands of souls geeks that populate the universe of our network in search of fresh meat with which to feed your cinephilia even before yet that the turkey has been slaughtered.
Cloverfield is a prefabricated product to win, though not without some risk from the vast majority of untouched beauty in large format (although it does those of icias of youtubeadictos ) that easily confuses the public even popping that comes without any other words to love anything prof ilácti film co-show. To do this it uses two attractive premises indirectly from foreign media to cinema. One, the cathartic need to anesthetize the American people or purge the ghosts of the 11-S, and two, seize on providing fashion new media formats without cesarean birthed the digital world.
On the first point, Abrams plays with the audience, marking a script austere, more like an epic soap opera (no aspe Ct being) , focused on the need of the young protagonist of sweeps through the single which are necessary for this to tell your beloved i love you. Of course this rescue plan romantic medieval serial dr agon Orientalized somewhat in between, but without much sword to mediate conflicts (that's already the marines), is decorated with the trappings of a Hollywood special effects intended to cover the schematic of the proposal. But make no mistake, the result convincing, fun, even in the odd scene till h restless. Yes, endure as long as Parkinson's hyperactive camera that follows the odyssey without Ithaca of its protagonists. To his credit combines a fair MINUTES (sixty-five or so) that makes forgivable these excesses.
The metaphorical iconicity of the head of the Statue of Liberty on the asphalt of the streets of Manhattan, these bodies coated with dust, walking like zombies, disoriented in a white shadow; the burning skyscrapers at night, the collective paranoia of hundreds of people fleeing a threat whose identity is unknown ognize ... Cloverfield remember too the feeling of a population that is still trying to put emotional puzzle pieces chaotic that fateful day. Only Cloverfield offered no more medicine than an hour of visual catharsis, traveling with the protagonist the horror and senselessness of a phantom threat is still there, enthroned in the psyche of New York. That final therapeutic
without redeeming will, play for Cloverfield , to rethink the virtues within the genre, beyond the usual vagaries ideologizing to which we are accustomed. (Even I am legend falls without reference to this weakness made in Hollywood.)
On the other hand we find the aesthetic issue of the subjective and mad, so lauded as demonized by critics. Opportunity? For course, and they die (of envy, you understand) exorcising the Puritans (as bishops sex without love) films delivered to the pleasure of banal. "Opportunism successful? For if we look at the box office, no doubt very successful. If instead one looks at the aesthetic level and adequacy the staging and the script, opinions may vary according to taste. A few (and not just be the most talluditos) I get dizzy both run around, and perhaps expect that the monster will flow between shots of people screaming and fireworks. Others interpreted it as a virtue that ennobles all, either because portends a movie if not new (there are examples pasts), at least foreshadowing the absorption of this art audiovisual industries to other debtors now own, either raise to the altars of the sanctuary geek a product that resists being taxonomizing. Even
is that in hermeneutic effort (I must say, very conventional) Cloverfield deconstruct as a clear sign of character virtual worldview in Western culture. Everything is seen through the eyes of a lens that replaces shamelessly physical reality emerging in the daily acts. This lens is moving, breathing, simulated reality therefore requires the movement of these frames and short dialogues. The very fact of attack of 11-S is drawn under the puzzled look of a spectator who watches TV can not believe that beyond the screen anything can be real. But it is ...
Anyway, as long as we talk about a product, it does not matter to him roses throw tomatoes! The essence of cool is not beauty, but advertising. Congratulations, Abrams, and have fun as long .
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